Reading Empowers Greatness with Jodi Rubin
The Be Podcast Network, an organization of more than four dozen engaging shows dedicated to education, and Reading Is Fundamental are partnering during National Literacy Month to share high-impact conversations about literacy with more than 40 unique episodes featuring conversations about the state of children’s literacy nationwide, best practices for reading instruction and engagement, strategies to foster the joy of reading in school and at home, and much more.
In this episode of the 'Designed for Greatness' podcast, Candice interviews Jodi Rubin, Senior Vice President of Marketing and Partnerships for Reading is Fundamental. They discuss the importance of literacy and the impact of reading on children's lives. Jodi shares her passion for the Rally to Read initiative, a six-month campaign starting on October 1st, 2024, aimed at increasing children's reading frequency and motivation. The initiative features read-alouds by authors, themed activities, and book giveaways. Jodi emphasizes the transformative power of reading as a fundamental right for all children and the community's role in supporting literacy. Listeners are encouraged to visit rallytoread.org and also look into Candice’s free mini-course, 'Five Days of Focus,' aimed at aligning mind, body, and spirit.
- 00:00 - Welcome to the Design for Greatness Podcast
- 00:09 - Introducing Jodi Rubin: Marketing Leader and Literacy Advocate
- 01:16 - The Mission of Reading is Fundamental
- 03:14 - The Importance of Reading and Literacy
- 04:55 - Rally to Read: A Nationwide Reading Campaign
- 09:31 - Jodi Rubin's Personal Journey and Passion for Reading
- 13:38 - The Impact of Physical Books and Reading Aloud
- 21:28 - Books as Windows and Mirrors: Social Emotional Learning
- 23:46 - Final Thoughts and Call to Action